Joshua Baker

Getty Images

Artist Platform

I architected and built publishing tools that helped Getty Images contributors promote their work across personal websites, Tumblr, and Facebook.

Role
Architecture & sole engineering
Scope
Contributor tools & integrations
Tenure
5 years
Stakeholder
VP of Marketing

Overview

Artists could select imagery, configure promotional banners, and generate personal landing pages. I built the front end, back end, and integrations, including a preview workflow that helped contributors place assets within their existing Tumblr themes.

I contributed to the user experience and handled hosting, deployment, and maintenance. A partner agency supplied branded assets and image selection. By the end of the project, tens of thousands of artists had registered.

In their words

“One of those rare finds… extremely creative and entrepreneurial in his solutions.”

Rebekah Audic, VP Marketing, Getty Images