I’m Joshua Baker — software engineer, designer, and entrepreneur. For twenty years I’ve built products that move revenue, valuations, fundraising, even legislation. Now I’m building at the AI frontier.

Based in London. Working worldwide.

140+ projects. 15+ sectors. Four continents.

“Josh has an entrepreneurial mindset — he is always looking at future trends and making sure what is being delivered has the flexibility to deal with future changes.”

“Josh is undoubtedly one of the best engineers I’ve had the privilege of working with.”

“One of those rare finds… extremely creative and entrepreneurial in his solutions.”

“It’s wonderful how, when you work with someone, you’ve got something in your mind, and they make it ten times better than you thought it would be.”

Simon Devane

CEO, Pure Sports Medicine

Colin Webb

COO, Legatum

Rebekah Audic

VP Marketing, Getty Images

Pip Jamieson

Founder, The Dots

About

After seventeen years running my own agency, I wound it down in late 2024. Since then I’ve been working with ex-Google engineers in the AI space.

More about me